Renata B.L.Lerch,
founder of Lima Lerch Consulting, has worked with
marketing for over 18
years.
Before starting Lima Lerch Consulting, she managed marketing and
business
development in large multinationals, covering the US,
European and Latin
American markets.
Renata has developed and executed strategic consumer and
trade
marketing and sales plans across multiple channels, including
establishing
targets, communications strategy, market research and
analysis, sales
promotions, online/offline advertising, partnership and
PR. Renata also
has extensive experience with customer service, and
has published
articles in online and printed business publications.
She serves on the Board
of Directors of a few organizations, holds 2
MBAs and speaks Portuguese,
English and Spanish.
